Jobs

Areas of Responsibility

Strategic Marketing

• Support the implementation of effective and efficient fully integrated marketing campaigns for Disney+ growth strategies and plans including but not limited to writing briefs, creating and implementing promotional strategies, managing marketing assets and briefing agencies
• Understand attitudes and behaviours of key audiences, where to connect with them, and with what content
• Build and maintain direct relationships with media and creative agencies
• Stay current on business issues, industry trends, and technology advances

Reporting and Analysis

• Evaluate relevant insights, platform data and competitive environment, applying insights to gain competitive advantage
• Effective and efficient budget management including raising Purchase orders & ensuring all payments to external vendors are managed appropriately

Media Marketing

• Day to day management of our media activities & media plans, working with campaign leads to identify and implement opportunities to amplify brand campaigns
• Facilitate approvals of marketing collateral with UK and US counterparts
• Creation or Post Campaign Analyses and sharing successes/key learnings with the wider team

Agencies and External Creative Houses

• Liaising with both media and creative agencies, ensuring briefs are clear and campaigns align with Disney+ brand strategies and KPI’s
• Working closely with the creative team to ensure management and delivery of all creative in a timely manner
• Liaising with approved vendors for the creation of relevant and memorable merchandise to promote Disney+ throughout the year

Experience and Professional Qualifications Required

• Minimum 3 years Marketing experience
• Proven experience within marketing media channels ideally in the MENA region working across high profile multi-media campaigns
• Ability to plan, organise, manage and analyse campaigns
• Experience writing briefs, managing media and creative agencies and budgets
• Detailed knowledge of the market & media landscape in MENA as well as the digital media industry
• Has managed relationships with advertising, PR, creative and media buying agencies

Skills Required

• Bilingual, fluent in written and spoken English and Arabic
• Good strategic Marketing capabilities
• Highly organised with excellent ability to manage own and others time
• Strong multi-tasker: managing multiple projects and campaigns at the same time
• Strong team player – positive and proactive
• Ability to work in a fast paced, high pressured environment
• Excellent computer and Microsoft Office skills (Excel, Word, PowerPoint).
• High levels of attention to detail